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Pilot International Launches BrainMinders™
August 2001


(Macon, Georgia) Traumatic brain injury is the leading cause of death and disability in children and young adults. It is a “silent epidemic” that strikes about 2 million Americans every year.

Over the past thirty years the death rate from brain injuries has been reduced from 50% to 22%, due to improved access to emergency trauma care, better safety features like seatbelts and airbags, and the latest medical technology. Because more people are surviving brain injuries, there are more who must live with the aftermath. In the U.S. approximately 90,000 people each year experience a life-long debilitating loss of function due to a traumatic brain injury, most from vehicular crashes, falls, sports mishaps and assault. There is no immunity or cure; the only defense is prevention education.

Pilot International, a service organization with over 25,000 members worldwide, has launched BrainMinders™, a new public service campaign aimed at preventing brain injuries. A series of public service announcements, for the BrainMinders™ program targets prevention education for the public. Educational programs on injury prevention include a version aimed at children in pre-school through first grade, illustrated animal characters serve as BrainMinder™ Buddies and safety role models.

Pilot International Foundation provides in-kind grants for materials to Pilot clubs. The grants are made possible through a gift from the estate of Calleye Harrell Neese. Pilot members’ share prevention information with children in a positive, fun learning experience. BrainMinder Buddy™ activity books and certificates of completion are supplied free of charge. The BrainMinders™ campaign will be expanded bi-annually to reach all segments of the general public, including targeted programs for children of all ages.

Founded in 1921, Pilot International volunteers work together to improve the quality of life in communities throughout the world. Since 1991, the organization’s service focus has been helping persons with brain-related disorders and disabilities through education, volunteerism, and financial support. The Pilot International Foundation has awarded over one million dollars in grants and scholarships to further education, research, and programs that benefit those affected by neurological diseases and injuries to the brain.